Role
UX Designer and Project Lead

Duration
Three week sprint


Tools Used
XD
Illustrator

My Key Contributions
Branding
Mobile Application
Collaboration






The Problem
Drawing Pad is a mobile app based off of the surrealist practice of Exquisite Corpse.

Academy Brand were primarily focused on a re-platform, to move away from their existing Magento platform onto Shopify.

They needed a visual refresh, greater flexibility for their content, and a website they can invest more time in scaling rather than fixing.



Research
User Personas
Competitive Analysis
Sketches

User Personas were based on the target audience that would be using this product. 


Interactions
Wireframes
Prototypes
The largest challenge going into this project for our team was scope, so we had to be incredibly resourceful with where we focused our time.

With that in mind, we agreed the priority was to focus on basic core ecommerce features that we knew would meet their needs.


Execution
UI Otptions
Final Mockups
The largest challenge going into this project for our team was scope, so we had to be incredibly resourceful with where we focused our time.

With that in mind, we agreed the priority was to focus on basic core ecommerce features that we knew would meet their needs.


The Solution
Key take away
The site needed to reinforce their core business values traditional, fun, and creative. The site also needed to distinguish Laural’s Boutique from other e-commerce retailers by emphasising their highly curated inventory of hand picked specialty items.

︎ 2019 sage fish studio